The Sales & Marketing Manager is responsible for leading the sales teams of feed, eggs, and chicken to move product at a price that optimizes profit while keeping production in flow. The Sales & Marketing Manager will be the bridge between production and our customers; their chief responsibilities are to develop our brand, to work with production to deliver products as expected, and to keep our finished products in constant flow.
Reports to: ZAMURA Managing Director (MD)
Supervises: Sales Agents
Works with-Internal: Live Production, Feed mill, Processing, Accounting TEAMS
Relates with-External: Customers, Mechanics and Vendors, Government, Law Enforcement, and community leaders
Summary of Key Job Tasks & Responsibilities:
- Lead all sales teams (feed, eggs, and chicken) and develop accountability to meet sales goals.
- Develop a steady customer base to keep products in flow.
- Coordinate with production and customers to schedule deliveries efficiently.
- Analyze and report sales trends for sales and production planning.
- Work with Operations TEAM to maximize pricing opportunities and improve company profitability.
- Work with Accounting TEAM to manage payment plans and receivables.
- Develop export market for Zamura products.
- Develop customer retention programs for the sales team.
- Develop education programs and campaigns for consumers of feed and chicken, highlighting the quality and value of our products compared to the current marketplace.
- Create prominent brand presence and recognition in retail and food service outlets.
- Develop and communicate the stories of the hundreds of small-holder farmers that supply and produce our finished products.
- Develop marketplace to consume further processed chickens, beginning with 8-piece cut up and 1-piece bulk orders.
- All other duties as assigned.
Skills/Requirements:
- Bachelor’s degree in business or a related field
- Proven work experience as a Sales Agent/Representative
- Computer literate (basic MS office and excel) as well as Proficient in MS Office Suite programs (Google docs, Sheets, meet, calendar) as well as additional web-based sites, and the ability to quickly learn and utilize new software
- Good planning and communication skills (timely, clear and accurate report/feedback)
- Excellent selling, negotiation and communication skills
- Relationship management skills and openness to feedback